Laïc: is an exciting new independent type foundry founded by Maciej Połczyński (featured previously on typographHer.com and the TypographJournal) I think Maciej is doing wonderful work, and this new retail venture aims to provide high-quality and affordable display typefaces.
Maciej points out this nimble foundry sets themselves apart from corporate values and aesthetics which can result in unified, unrecognisable and boring typefaces. They position themselves as an alternative whose work sits comfortably between functionality and beauty.
Each of Maciej's projects influences another, so as a designer he is building a strong and daring aesthetic voice. But his aspirations are not singular - he hopes the platform will become one where designers not only buy fonts but also design and distribute through this platform. He told me he feels strongly that the foundries voice is a collective - one of we rather than I and hopes that Laïc will grow to represent and serve a diverse community
Maciej went on to acknowledge the brand new website and type tester is still currently under development, but I think it is off to a terrific start - particularly I like the ability to reverse the contrast and the adjustable height and spacing controls.
I particularly love Maciej's Maurder and Solenizant faces. They pack so much personality into each form I think they would be well-suited to branding and editorial uses - Maruder (Polish for Marauder) is a reversed contrast display (Yes I have a terrible weakness for these perverse attention grabbers!) boasting heavy curves and sharp lines as well as its peculiar shift in weight. Maruder will stand out from the crowd.
Solenizant is a sharp, contemporary display typeface with dramatic proportions and an experimental approach to weights interpolation. (There is a huge amount of variation between Light and the crazy super-bolds). While this typeface was built quickly - to mark Maciej's 23rd birthday - he did not scrimp on detail and polish. The Solenizant family consists of 10 weights with multiple language support (I think the Cyrillic characters are amazing), each weight has 350+ glyphs each. I was incredibly excited to hear there is a Solenizant lowercase underway too.
Finally, while the high-impact displays like Maruder and Solenizant do steal the show - if you're in the market for well-priced workhorses don't overlook the sensitively designed text faces in Laïc's growing catalogue too. (Like the geometric Prostak which is optimized fro print and screen with low descenders to enable tighter leading to fit more lines). This foundry is one to watch and support and I wish Maciej and his future Laïc collaborators all the best with the new venture.