Publishing ideas in a hard-to-read typeface may make concepts harder to learn but easier to retain, according to a new study by researchers from Princeton University and Indiana University. Disfluency, which occurs when something feels hard to do, has been shown to lead people to process information more deeply.
Trick question: Is it easier to remember a new fact if it appears in normal type, like this, or in big, bold letters, like this? The answer is neither. Font size has no effect on memory, even though most people assume that bigger is better. But font style does. Check out his fascinating article from the New York Times on the persuasiveness of type
The Ulster University Student (about to graduate) is building an impressive portfolio of work with exacting typographic standards and beautiful print detailing.
Creating a compelling and memorable story is at the heart of both great writing and great design. It is time for us to use book typography to craft meaning in collaboration with writers... I wrote this article as an excerpt from my ongoing research on the role of contemporary book designers and their approaches to typesetting, for the ABDA
The fluid digital environment we operate in today means we all arrange type multiple times throughout the day; (typography is no longer just for designers & printers) Typogui.de is a great resource for typocurious, encouraging us to consider not only what we write but also how we write and how others will read it.
I bought a copy of Um Poema Errante / A Wandering Poem, late last year and have been keen to interview Angharad Hengyu Owen (the designer) and Christian Marques (poet) since, as it is breathtakingly beautiful and brave in it's experimentation. Its Nice that beat me to it publishing a profile on the collaboration and resulting book.
Emily Gosling investigates different styles of typography in tattoos "while a picture is said to speak a thousand words, sometimes words are exactly what people want on their skin, and so typography and tattooing are disciplines more interlinked than ever."
We all know how important the craft of typogaphy is in making text engaging and readable... The washingtonpost is reporting on how Trump's bad typography could be his downfall (and it makes me very happy indeed!) #impeachorange