Jan 10th 2017
6.30pm to 9.30pm, £35
Type Tasting Studio, The Chocolate Factory, London N16 7SX
Book now (15 places available)
Explore how typography can be used to give angst and rebellion a voice, and how you can use fonts to ensure that YOUR message is heard. You will learn from recent history how typefaces both articulate and document change, and what an important role they have played. From the anti-establishment angst of Punk, the placards of the miners’ strikes of the 1980s, the wine industry’s seismic shift through language and design, to the successful presidential campaigns in the USA. Learn how to select a font in 4 easy steps, then roll up your sleeves for a hands-on creative session away from the computer.
6.30: Relax and chat over a glass of wine.
7–8pm: Talk by Sarah Hyndman.
8–9.30: Hands-on creative session exploring rebellious type and lettering.
9.30: Raffle, win a signed copy of Why Fonts Matter and other prizes.
The workshop takes place in the Type Tasting studio on the edge of Dalston, London. It accommodates up to 15 people. Included in the workshop are two glasses of wine, materials and raffle prizes.
Sarah Hyndman is the founder of Type Tasting and the author of Why Fonts Matter. She is a graphic designer, writer and regular public speaker who is known for her interest in perception and typefaces. She is involved in research into our psychological responses to the appearance of words.
Sarah established Type Tasting as a forum for research, skill development and exploration. She shares her findings through her writing, public speaking, events and workshops, including workshops for the D&AD.
Before setting up Type Tasting Sarah ran a design company for ten years. Sarah gained a distinction for her Master’s degree in Typo/Graphics at the London College of Communication (University of the Arts). She was subsequently invited back as a guest tutor to set up and run the yearlong Experimental Typography evening course, which she did for six years alongside her commercial practice.